RESEARCH
The project began with collecting images of the animal. I wanted to collect a range of photos that show off the animal's features, focusing on the teeth, head, and different ways the body is positioned when it's standing, laying down, or climbing.
SKETCHING
With the sketches, I wanted to explore different ways of stretching and scrunching the body as well as using the tail as a way to instill motion into the mark.
Going forward, I worked out what I wanted to black out and what I would use the white space to illustrate with a Sharpie, focusing on how much of the form I wanted to be implied and how much needed to have a line to create the illusion.
INITIAL iterations
In the first set of digital iterations, I played around with how I wanted the form to look. For a while, I was stuck on this circle design. I really wanted it to work, but it just wasn't there. So I started from square one, redoing it.
REFINEMENT
With the refinement stage, it was focusing on minute details and making the framework make more sense. As well as trying to better emphasize some of the key traits that were being communicated, which were the fur, the teeth, and the tail. Removing any details that didn't make sense or didn't add anything to the design.
FINAL
Taking It Farther
This is the sentence I chose for the next step of the project, because it supplied satisfactory words to work with as well as presented text I could use as the Main text and then secondary, as well as expressing key parts of an Opposums character.
I created a couple of different versions with reference to the Fibonacci sequence, focusing on creating interaction with the mark and the rest of the text.
Refinement
At this stage, I wanted to create unity with all the elements as well cut down or shift any parts that didn't have a strong relationship with the rest of the piece or shift things over to create stronger relationships
Final
